Trafficepoch - System for Managing, Controlling, and Monitoring Online Advertising
We have developed a powerful advertising platform that helps companies attract customers, increase sales, and scale their business.
Quickly launch advertising campaigns with KPIs for traffic, coverage and targeted actions
Comprehensive approach
advertising on top platforms: Google Ads, Yandex.Direct, Meta (Facebook, Instagram), TikTok, MyTarget, and more
Automation
advanced machine learning algorithms analyze data and enhance ad performance
Personalized strategies
tailored to your target audience and business goals
How It Works?
Connect advertising platforms
integrate with Google Ads, Yandex.Direct, Facebook Ads, and more.
Set up target audience
analyze and segment for precise targeting.
Launch & optimize
automatic campaign adjustments.
Monitor & scale
continuous performance analysis and ROI growth.
Principle of Operation of the Trafficepoch Platform: A Hybrid Approach to Content and Monetization
Efficiency. Technology. Results.
At Trafficepoch, we have developed a unique platform that goes beyond traditional advertising networks, offering an innovative way to connect users, advertisers, and publishers. Our system combines elements of advertising with paid access to exclusive content, such as games, videos, and interactive materials. This is not just advertising—it’s a fully-fledged ecosystem where users pay for a unique experience. Let’s break down how it works.
Connecting Ecosystem Participants
Trafficepoch brings together three key parties:
- Advertisers — companies or brands that want to promote their products or services through our content.
- Publishers — owners of digital platforms (websites, apps, games) who provide space for our content.
- Users — the audience that either sees the advertising or pays for access to the content.
Our platform automatically connects these parties, ensuring a balance between commercial interests and user needs.
Hidden Content Behind Interactive Banners
Unlike traditional advertising, where a banner simply prompts a click to redirect to a website, our system integrates interactive content:
Banner as a Portal: Users see a banner, but behind it lies a video, mini-game, or exclusive material (e.g., an educational video or a series episode).
Example: Clicking the banner opens a 30-second video about a new product, with the option to continue watching for a small fee or gain access to a full game.
This approach makes advertising less intrusive and transforms it into a valuable offer for the user.
Monetization Model: Subscription and One-Time Payments
Trafficepoch offers a flexible payment system where users pay for access to content, similar to models like Netflix or Spotify:
- Subscription: A monthly or annual fee provides unlimited access to a library of games, videos, and other content integrated into our network.
- One-Time Payments: Users can pay for a single episode, game level, or full access to specific material. For example, €1 to unlock a new game level or watch an exclusive video.
- Combined Approach: Free access to basic content with the option to purchase premium features (in-game purchases, additional videos).
This sets us apart from traditional ad networks, where monetization relies solely on impressions or clicks. With us, users voluntarily pay for the value we provide.
Data Collection and Analysis for Personalization
We use algorithms and data management platforms (DMP) to analyze user behavior and offer relevant content:
Interests (e.g., gamers or movie enthusiasts).
Interaction history (which banners they opened, which games they played).
Geolocation and device (to adapt content for smartphones or PCs).
Based on this data, we personalize offers: a gamer will see a banner with a game, while a movie lover will see a video banner. This increases the likelihood of payment.
Real-Time Bidding (RTB) with Content Consideration
Like traditional ad networks, we utilize Real-Time Bidding (RTB) technology:
When a publisher sends a request (e.g., when an app is opened), an auction is launched.
Advertisers compete to display a banner, and our system evaluates not only the bid but also the relevance of the content to the user.
The winning banner unlocks access to paid content if the user chooses to pay.
This ensures maximum efficiency for both advertisers and users.
Integration with the Programmatic Ecosystem and Content Providers
Trafficepoch is integrated with:
DSP (Demand-Side Platform) — for automating ad space purchases.
SSP (Supply-Side Platform) — for managing publisher inventory.
Content Providers — we collaborate with game developers, video studios, and other creators to enrich our library.
This allows us to offer diverse content and scale the platform globally.
Trafficepoch
Benefits for All Parties
For Users: The opportunity to enjoy high-quality content (games, videos) for a reasonable fee, similar to a Netflix subscription, but through interactive banners.
For Publishers: Additional revenue from hosting paid content, not just advertising.
For Advertisers: The ability to promote their brand through valuable content, boosting audience engagement.
Imagine you’re playing a mobile game, and a banner pops up saying “Unlock a new level for €0.99.” You click, watch a short ad video about a new product, and then gain access to the game level after payment. Or you subscribe for €5 a month for access to a library of games and videos. Trafficepoch manages this process: from the auction to payment and content delivery.
What Our Clients Say About Us
We take pride in helping businesses grow, attract new customers, and increase profits. Our automated marketing system delivers real results, and the best proof of this is the positive feedback from our satisfied clients. Read their success stories below!
"I had been looking for an effective way to promote my store for a long time. With your advertising platform, my sales grew by 40% in just three months! I’m very happy with how easy and transparent everything is."
"Setting up ads has never been easier. The AI-powered optimization of campaigns reduced our customer acquisition costs and boosted conversion rates by 35%! A real game-changer for our business."
"Thanks to your platform, I attracted new clients and increased my bookings by 50%. I love that everything is automated, saving me time and effort."
"Advertising on social media and search engines worked wonders! Reservations increased, and the average check went up. Now I don’t spend time adjusting ads—the system does everything for me."
We are here to help!
- info@trafficepoch.com
- HODIE s.r.o. Jankovcova 1037/49, Holešovice, 170 00 Praha 7